During my time at Epsilon, I worked on several AT&T lines of business. This included DIRECTV, AT&T Wireless, AT&T Internet, in-car WiFi, and the It Can Wait campaign across direct mail, email, and bill media.
I was able to work with best-in-class art directors and creative directors to concept and develop emails and direct mail pieces that became top performers for the AT&T brands. I was also given the opportunity to present creative concepts in client presentations.
Contributions: copywriting, conceptual thinking, client presentations, and creative strategy.